We believe that the right structure for a modern, successful business can be summarised as follows:
STRUCTURE = CULTURE + ORGANISATION
CULTURE = COMMON PURPOSE + LEADERSHIP
Common Purpose provides the backbone of your business culture and comprises your purpose, vision, core values & core messages.
Organisation provides the right framework to create:
1: high performance teams across the entire business
2: a strong internal community, where everyone is aligned and motivated by your Common Purpose
3: the channels to reach and engage with the right market audiences
4: a strong external community, where your customers understand your business and become your advocates, fans and champions.
Building these communities needs your Common Purpose to be communicated through you having the right core messages.
To learn more, please ask us at [email protected] for a copy of our eBook “Foundations for Growth.”
To discuss how BOS could benefit your business call us today on 0330 022 6104